Challenges And Competitors Of Netflix Company

Expensive Price Point: Netflix is more expensive because they decided to not cut down price in rising market. There are many other challengers which provide lower price point.

Linguistic Obstacle: Mostly of the content of Netflix are in English. It obstruct in those countries where only few people can speaks English like Russia. According to survey only 5% of the people can speaks English.

Payment Issue: Many consumers in markets are resistant to pay online by entering information online because they do not have credit or debit cards. Management recognized that in the early time of its global promotion the company will need to adapt to local traditions linked to payments. So far, the company finds billing solutions and start working with native partners. Digital Disrupters: Netflix face increasing burden as the playing arena becomes more and more crowded. Other media industries like Walt Disney Co. and social media sites investing more in video services and Netflix will need to surge its spending on original programming. Who are their competitor?

There are many competitors of the Netflix because it changes the entertainment industry. Netflix provides good services and qualities to the customers. Their competitors are:

Amazon Prime Video

Amazon Prime Video is launched in 2006. Amazon offers two main kinds of its Prime subscription, first one is $119 annually and another one is $13 per month. Amazon also provide discount to students only if they sign up with valid student email address and they need to pay only $59 annually.

HULU

Hulu provides video on demand service. Hulu is divided into two services one is paid and other is free. In free service limited content is available but in paid service a variety of content available.

YouTube

Basically YouTube is a video sharing website. In this site user can upload, share and save videos. YouTube is the toughest competitor of Netflix from day one.

DirecTV

DirecTV is referred as Direct Broadcast Service Provider. It is founded in 1985, in EI Segundo, California. DTV includes products like Internet TV, Direct Broadcast Satellite, and Pay-Per-View. It also includes DirecTV Now, GSN and AT&T SportsNet and many others.

Sony PlayStation Vue

PlayStation Vue is on the top pf the online service hierarchy. It is maintained and ran by Sony. It is a mixture of sporting events on PlayStation and live TV.

HBO Now

HBO Now founded in 2014 in New York and it is operated and owned by HBO network. It provide content on tablets, computers, and smartphones. This service is only available inside the America.

Sling TV

Dish Network owned and operated Sling TV service. This service was launched in 2015.

Hotstar

Hotstar is basically made for Indian audience and for those who interested in watching Hindi TV serials, movies and many other things. But Netflix provides good quality shows which can be seen by people all over the world.