Managerial Traits And Business Practices Among Salons
Introduction
Through the years, and as the population increases, the salon business still continues to be a trend in this present time and will still be. Owners seeing the situation grab the chance since there is a great demand, a growing beauty business. People come in and out of a salon’s door wanting to be freshened up by means of being offered of a service. Since there are numbers of salon that can be found in Batangas City, the researchers wanted to discover the way the business on the area manages to provide a service and its need for improvement.
According to the Senate of the Philippines (2012), “micro, small and medium enterprises (MSMEs) have a very important role in developing the Philippine economy. ” It shows the potential of the country to continuously grow and develop for it helps reduce the rate of poverty by means of opening other possible jobs for the people. In relation to the statement, Na-nan, Sanamthong, and Sulong (2015) said that beauty service businesses, like salon, actually influences and contributes to the growth of the economical and social development. Moving on, Ducoff (2017) mentioned the truth about the business practices of a salon is that they have a foundational methodology that the owners use in order to achieve the goals of his/her salon. There is also the fact that in every business, as written by Pozin (2014), it is important to have a manager who have the qualities or characteristics who can positively affect the business itself.
As reported in the Department of Trade and Industry’s (DTI) 2016 MSME Statistics, in terms of sectorial distribution, other service activities like repair of personal and household goods, laundry activities, and such has 56, 466 establishments which is 6. 19% that ranked fourth in the industry of MSME establishments. It was also shown that, in the whole country of Philippines, Region 4-A (CALABARZON) is second to the most that holds operations of MSME with 131, 011 establishments. Salons (e. g. beauty parlors and barbershops) are part of that other service activities and is seen as a growing business in Batangas City. The researchers want to keep up with the city’s salon industry performance since a staff of Entrepreneur Press and Sandlin (2014) and also Hilliard (2015) have mentioned that small businesses tend to have a high rate of failing in just a not so long period of time. There is the need to know the possibility that it would likely happen and how the managerial traits and business practices can help sustain a small business like salon.
Managerial Traits
Pozin (2014) shared that there are certain traits of a manager that keeps every business on the track. Tolentino (2014) stated with further explanation in an article that an effective manager who motivates an employee or staff do have skills and potential that comes together with the traits that contributes to the success of a company or a business. The managerial skills can be shaped and developed by means of undergoing practice, training, and constantly learning and growing from gained experiences. The traits of an effective manager were identified as having leadership, strong communication skills, ability to adapt whatever the situation may be, has the will to develop other people, builds good relationships, and constantly seeks for development and improvement of one’s self.
The same idea was also discussed and elaborated by McCormick (2011) relating being a manager to being a leader who influences a group or workers. A leader is a project principal, focused on maintaining the business and staff. Every manager are leader's technical abilities in the core technology of the business. Trust is the essential element in the workplace. The inspiring leadership qualities that a manager must have was presented in a graphical representation. Those qualities are - good communicator, integrity, enthusiasm, empathy, competence, ability to delegate tasks, cool under pressure, team-building skills, and problem solving skills. The manager is the one who are valuable in accepting all the challenges of the business. By accepting the challenges the business can achieve a good feedback from the customer and from the employees.
Business Practices
Ducoff (2017) specified the truth about the business practices of a salon is that they have a foundational methodology that the owners use in order to achieve the goals of his/her salon. Regarding the practices, it is one of the stepping stones that require refinement beyond the competition in different salon owners. To fulfilled extraordinary means innovating best practices that will far beyond the comfort zone of the business itself. One thing that every owner and its staffs to do is to challenge the team to achieve something worthy, then create again a new and different business practices to make it happen again. Every salon mustn’t stick in their first achievement, innovate new ones that support the vision of the team.
As stated by Halvorson (2013), many stylists turned into a business minded person such as running their own shop like a salon. It is stated that there are many business practices in this field, for instance, offering new services and products, asking the clients what they need and what they want, invest in the staff and much more. All the useless things in salon must be eliminated for the successfulness of the salon. A salon owner should take a look in his/her own competitors and spot the differences between his/her own salon business. The owners itself must take the courage to compete against other salon owner. In this case, the managerial traits should come out in this kind of situation.
The 13 founders of Young Entrepreneur Council (2017) also shared their views regarding the best practices for building solid small business operations. They said that the key to easier and smoothly running of business is executed by setting team expectations, managing without ego, having a clear process, creating a foolproof foundation, soliciting feedback from the team, keeping everything transparent, documenting processes, building for the future, keeping the 3P’s in mind (process, people and product), using data-driven decision making, choosing not the best but the right people, providing excellent customer service, and lastly, owning the operation from the start to the finish.
Salons
Na-nan, Sanamthong, and Sulong (2015) paid attention to how beauty service businesses, like salon, takes part to the growth of the economical and social development. Nowadays, salon is common to everyone whatever their identification is may it be either a man or woman. The idea of having the privilege to offer a new, improved, and better look, or having the chance to pamper other people is the service activity that is likely to never be out of the trend.
In the review concluded by Whitledge (2018), every salon owner wants to run a successful and profitable salon. Building a productive salon implies giving the employees and the owner of the business with open doors for opportunity so that it is possible to achieve the goals of each everyone in the said business. To have a profitable salon, the owner must think a business practices that can help in the growth of the salon as an example for that, the salon must have a target goal monthly concerning the revenue of the business. The way the owner treat their client nicely, the owner should do that too to the employees for the sake of a good relationship between them. The owner itself and the employees are only able to manage the business like this precisely. Similarly, Karin Barga (2018) also revealed that the objectives of hair salons and spas focuses on earning a profit, setting reputation by means of offering high-quality services, showing professionalism and team effort, and helping staffs grow to build greater potential for the salon to continuously succeed not only in business but also to the people. Having the goal of creating great experiences for the customers through providing excellent service, display of great atmosphere, and efficient technical skills.
