The Final Analysis Of Facebook
It was founded on February 4, 2004 by Mark Zuckerberg, a 2006 student at Harvard University, Facebook was primarily created for Harvard students. Facebook, which then included schools around Boston, covered all Ivy League schools in two months. In the first year; All schools in the United States were available on Facebook. At first, members could only be members with the school’s e-mail address (.edu, .ac.uk, etc.). Later, high schools and some big companies joined the network. On September 11, 2006, Facebook was opened to all e-mail addresses with some age restrictions. Users can choose any network; They can participate in high schools, working places or places of residence. The first aim of Facebook, which was written by Mark Zuckerberg towards the end of 2003, was to strengthen the connection between students at various American universities, especially Columbia University. In April 2004, Zuckerberg, along with Dustin Moskovitz and Eduardo Saverin, established Facebook under the name TheFacebookLLC, giving Facebook a corporate identity. Peter Thiel invested $ 500,000 in Facebook in June 2004. Following the $ 13 million investment, the site started accepting everyone over the age of 13 as a member on the condition of e-mail verification as of September 2006. Facebook is free to users and earns revenue from banners, logo ads and sponsorship groups. Facebook users display their photos, interests, confidential or open messages, and groups of friends. The display of Facebook user profiles may be restricted to visible only to friends or not accessible to others outside certain networks. The Facebook service is accessible from devices with Internet connections, such as personal computers, tablets and smartphones. Once registered, users can create a customized profile that provides information about themselves. They can publish shared text, photos, and multimedia with other users who agree to be ‘friends’ or any reader with a different privacy setting. Users can also use a variety of built-in applications, join common interest groups, buy and sell products or services on the Marketplace, and receive notifications about their Facebook friends’ activities and the Facebook pages they follow. As of December 2018, Facebook claimed to have more than 2.3 billion active users per month. Also, the company’s first name was thefacebook.com, and for a month it shifted its business function platform to Florida and Palo Alta. The company took its name from Facebook.com on Facebook for $ 200,000. 8 years later, Facebook has become one of the most famous websites on the Internet, and everyone from a schoolboy to a busy businessman seems to be addicted to Facebook. This research tells us the use of Facebook by different people of different ages and regions. People of different ages use Facebook for different purposes, children and young people often use this network for communication and entertainment, and business people use it for various purposes such as communication, information and marketing, and as an entertainment. According to research, Facebook is used in every country in the world. The report then discusses which problems arise due to the excessive use of Facebook and its impact on the international media and people’s daily life.
In addition, Facebook is a free member. But on Facebook you are exposed to ads and sponsored content on your homepage. Or you are exposed to ads while playing games on Facebook. You’re being forced to watch ads because you don’t actually pay for using Facebook.
Today, Facebook is one of the most used social media sites. The use of social media has increased significantly in the last decade and Facebook dominated the market. Almost 2.2 billion people around the world have an active Facebook account and open approximately 1.4 billion sessions per day (Facebook, 2017) on average 50 billion per day (Facebook, 2017). Facebook not only connects with friends and builds social networks and capital, but also exposes users to a lot of information and news. Despite Facebook’s influence on an individual’s behavior through providing information and content, little is known about the direct and comprehensive effects of new and direct exposure and awareness, subjective well-being and everyday activities. You can also share your Facebook information with other sites. You can see an option like ‘Sign up with Facebook’ on many sites. Facebook is actually in a kind of identity.
Facebook made a breathtaking move, buying messaging app WhatsApp for $19 billion. WhatsApp has both attack and defense value for Facebook. WhatsApp is by far the largest purchase of Facebook and one of the largest Silicon Valley we have ever seen. 20 times larger than Facebook’s Instagram purchase. Whatsapp is a very fast growing company thanks to the number of users. And if this company continues to grow, if it continues to make money from its users, it will one day become the largest company on the market. In addition, increasing the number of Whatsapp users increases the amount of messaging and connectivity of users who once belonged to Facebook. Now these times and users are connected to Facebook. Buying Whatsapp has contributed to the fact that Facebook has more users and always includes Whatsapp users. In a way, Facebook saw Whatsapp as the 2nd Facebook.
The use of Whatsapp is growing day by day. According to research, Whatsapp has 450 million active users monthly five years after its inception, and 315 million of them continue to use Whatsapp every day. 1 million new users become members of Whatsapp in one day. Facebook thinks that Whatsapp will soon have 1 billion users. (Facebook has only 1.2 billion users.) WhatsApp also does much more than ‘text messaging’. Allows users to send photos, videos, and voice messages to each other. In short, it allows users to do much of what Facebook does. So, again, Facebook really seems to be buying the ‘next Facebook’. Facebook also has a messaging application called Facebook Messenger.
Facebook’s WhatsApp is bigger than Facebook Messenger, you have the chance to be in one of these apps, even if it’s not his brother and both. The two messaging applications have a unified user base of approximately 2.8 billion people, each processing billions of messages per day. Both applications have some strengths and weaknesses. Facebook Messenger is closely integrated with your Facebook profile, and WhatsApp is about the people you keep on your phone. In essence, both platforms help you communicate with friends and have features like free calling and group messaging, but the two apps can’t be any different.
WhatsApp uses end-to-end encryption to keep your messages private. End-to-end encryption ensures that only the participants of a conversation can see the messages and content it contains. Facebook Messenger encrypts messages from the sender to the server by default, and then re-encrypts them between the server and the recipient. On the other hand, WhatsApp applies a limit to the number of images you can send. There is no such limitation in Messenger. Messenger is well integrated with Facebook and uses face recognition to identify your friends in photos. Furthermore, making calls with WhatsApp is preferred because it allows you to make calls even where the signal strength is weak. WhatsApp works seamlessly on 3G, Wi-Fi and even 2G networks. By the way, group call is better in Messenger, especially when you need to call 50 people. WhatsApp allows you to initiate a group call with no more than 4 contacts. Additionally, this is a personal choice, but Messenger design is much more modern than WhatsApp’s. Messenger, like chats, has features that allow you to use multiple colors to customize your chat bubbles to reflect your mood or conversation topic. There is also a ‘dark mode’ in the pipeline. Messenger keeps pace with time, and WhatsApp has adopted some of these modern ideas. WhatsApp, unlike Messenger, allows you to delete the sent message. There are reports that Messenger has tested the feature but the release date has not yet been approved.
WhatsApp already has a strong revenue model and demonstrates the potential to add more to other successful messaging applications. WhatsApp apparently charges its users $ 1 a year after the first year. Assuming that most current users pay $ 1 per year, this is only a potential revenue stream of several hundred million dollars per year from WhatsApp’s current revenue model. Meanwhile, other messaging applications such as Line and WeChat have shown the power of ‘stickers’, user-to-user payments, e-commerce and other revenue streams. When you have too many users on WhatsApp, it’s a great job to produce just a few dollars a year.
WhatsApp has very low costs, so it must be wildly profitable in the end. WhatsApp currently has only 55 employees. Assuming a total cost of $ 200,000 per person, the total cost is $ 11 million. Let’s say WhatsApp has reached 300 employees in the next few years. Then it will only have a cost base of $ 50-75 million. Meanwhile, if the company’s growth path continues, it can produce more than $ 1 billion per year in a few years. Almost all of them are profit.
WhatsApp will help support Facebook growth in emerging markets where Internet connection is sparse but WhatsApp is widely used. Facebook will then access these mobile user bases. Connecting to WhatsApp users in these areas will help Facebook’s Internet.org initiative, and Facebook CEO Mark Zuckerberg’s plan to implement internet access to two-thirds of the world that is not yet online.
WhatsApp plays an important role in global areas that are crucial to Facebook growth. Suspending its efforts to make money, Facebook focuses on the future of international cross-platform communication. With the acquisition of WhatsApp, Facebook’s tentacles are closer to reaching billions of people and with a market of this size, Facebook is sure to find a way to make money at the end.
In 2012, Facebook announced plans to buy Instagram, a popular photo sharing site with 200 million active users. Facebook not only planned to develop its own photo sharing features, but also wanted to prevent any contestants from entering their favorite company first. Facebook bought Instagram for $ 1 billion: $ 300 million in cash and the rest from over $ 700 million Facebook stocks.
According to the founder of Facebook Mark Zuckerberg’s own blog post, “This is an important milestone for Facebook because it’s the first time we’ve ever acquired a product and company with so many users. We don’t plan on doing many more of these, if any at all. But providing the best photo sharing experience is one reason why so many people love Facebook and we knew it would be worth bringing these two companies together.’
The names of all the smart people who pronounced Facebook itself a ‘fad’ or ‘worthless’ and dissed every new investment in the company as ‘moronic’ could fill a book. Most people have consistently underestimated the power, growth potential and value of leading social platforms, including Facebook. For example, Facebook’s $ 1 billion Instagram gain, a nonprofit company with 13 employees at the time, was seen as evidence that Mark Zuckerberg was a clueless boy without a big job. Meanwhile, Facebook is now worth $ 175 billion and Instagram is considered one of the smartest preventive gains in history. Nineteen billion dollars for WhatsApp is a much braver bet than Instagram, but it may seem smarter than most people think.
One of the differences is about games. There are thousands of games you can choose to play on Facebook, there are no games to play on Instagram. Games you can play on Facebook Candy Crush, Dragon City, Agar.io and so on. Most of the games are free and easy to use. Facebook can be used to post photos, share your thoughts and chat. Can be used on mobile devices or computers. While on Instagram, you can send and chat on mobile devices only, not on computers. You can open Instagram on computers or laptops, but you can only view and like your friends’ posts. You cannot post pictures or chat on Instagram when you open them on computers or laptops. You can always post your thoughts, experiences and emotions on Facebook with text, not just pictures, but you can’t post anything without pictures on Instagram. You must post an image on Instagram. The last difference is that while Facebook allows us to post more than one image in a post, we can only post one image at a time on Instagram. You can post more than 30 images in a post on Facebook.
Both of these social networking sites are easy to use and entertain users. Instagram is a mobile online photo and video sharing and social networking service. Instagram is more about visual sharing, like pictures and videos. Facebook is a social networking site, pictures are shared, but Facebook’s main purpose is not to share photos. Facebook is one of the social networking sites that you use when you want to chat more and share ideas with your friends.
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