Gift Archives - Samplius

The Impact of Brand Name on Consumer Behavior in Purchasing Gifts

A brand is one of the most distinguishing features of any product and many companies are aimed at strengthening their brand names to create higher brand recognition and customer loyalty. The question is: does brand name have an impact on consumer behavior in purchasing products...

2 Pages693 Words

1760

An Overview of Various Types of Gifts for Different Occasions

Any product tangible or intangible can be transformed into a gift and this process is regulated over social relationships and giving occasions. The intensity of the donor-recipient relationship and the occasion has an influence on the level of involvement in the gift-giving process. Thus, gifts...

1 Page601 Words

2084

Analysis of a Gift as a Sign of Social Relationships

Any product tangible or intangible can be transformed into a gift and this process is regulated over social relationships and giving occasions. The intensity of the donor-recipient relationship and the occasion has an influence on the level of involvement in the gift-giving process. Thus, gifts...

1 Page593 Words

204

Gift Exchanging as a Social Phenomenon

This short paper focuses on the ‘relational’ conceptualization and attempts to investigate the personal context of the consumer-to-consumer gifting, where gifts are given by one person to another person. The transfer of goods can be considered as a gift exchange when they are (goods) are...

1 Page539 Words

711

Issues of Gift-giving Behavior Studies

Gift-giving is one of the oldest human activities that became a universal behavior and an integral part of most cultures. The process of exchanging gifts in modern societies begins with the birth of a child and continues throughout the life. In between, the variety of...

1 Page608 Words

679

The Analysis of the Gift-giving Phenomenon and Its Social Impact

Any product with an assigned status of a gift is much more complex in comparison to its non-gift form due to essential functional components of the gift-giving process. A gift itself is a central part of the process which reflects the rest four components: occasion,...

2 Pages775 Words

132

Electrify Your Kid’s Life with These Adorable Gifts

Is it your kid’s special day and you’re all jumbled up where to splurge to buy the best gift for him. Whether it’s the celebration of your kid coming first in the school or the joy of celebrating his birthday or lighting his life with...

2 Pages734 Words

2179

The Correlation Between Branding Products and Gift Purchasing

A brand is one of the most distinguishing features of any product and many companies are aimed at strengthening their brand names to create higher brand recognition and customer loyalty. The question is: does brand name have an impact on consumer behavior in purchasing products...

1 Page675 Words

170

Analysis of the Value and Preferences for Gifts from Different Perspectives

Any product with an assigned status of a gift is much more complex in comparison to its non-gift form due to essential functional components of the gift-giving process discussed in the previous paragraph. A gift itself is a central part of the process which reflects...

2 Pages798 Words

1855

Gift Essay Examples

You may also like