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Case Analysis of Amazon Expansionary Growth

Amazon. com simply referred to as Amazon, is an American electronic commerce and cloud computing company based in Seattle, Washington by founder and CEO Jeffrey Bezos. Since the 1990’s, Amazon has been widely regarded as one of the largest Internet-based retailers worldwide, based off it’s...

AmazonE CommerceOnline Shopping
2 Pages|1008 Words
2470
2470
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The Impact of Customers’ Perception of Csr on Corporate Brand Loyalty: the Case of the Romanian Mobile Telecom Industry

In the current economic context, both corporate social responsibility (CSR) and brand loyalty represent important theoretical and practical issues, especially due to the fact that they can produce several benefits for organizations. From the research which has been done by Kim and Park in 2011,...

BrandCorporate Social ResponsibilityCustomer Relationship Management
2 Pages|733 Words
2626
2626
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Corporate Social Responsibility: Focus on Employees, Italian Cases

This article addresses the impact of the organization’s corporate social responsibility (CSR) activities internally on employee engagement. This article is focused on analyzing the corporate social responsibility (CSR) and its influence on employees considering the fact that employees are primary stakeholders who directly contribute the...

Corporate Social ResponsibilityEmployeeEmployee Engagement
3 Pages|1219 Words
2327
2327
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