Essays on Business

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Analysis of Corporate Entrepreneurship and Innovation at Amazon

In the last reported year, Amazon, the multinational e-commerce company's net revenue was almost 177. 87 billion U. S. dollars, up from 135. 99 billion US dollars in 2016. Also, in 2018, Amazon is listed as the 5th most innovative company in the world by...

AmazonCorporate CultureInnovation

5 Pages|2364 Words

2864

Pricing Strategy of Differentiation in Prices Between Men and Women

The differentiation in the price of tickets for men and women at parties and events is considered common practice throughout the United States and the world. Differentiation usually occurs at lower prices, and in addition to charging men higher prices than women, can include practices...

Gender EqualityGender RolesPricing Strategy

5 Pages|2346 Words

1927

Evaluation of Media Portrayal of Women in Advertising

Advertising is a prime target of attack and scrutiny. It has been accused of misrepresenting women in the media. This misrepresentation is not concerned with the quantity of women appearing in advertisements but the qualitative representation which is considered far more alarming and pejorative. This...

AdvertisementAdvertising AnalysisWoman

5 Pages|2303 Words

2156

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Managing the Unmotivated Employee: Case Study in Medium Size Food Business

Motivation, as we agreed is one of key factor to drive employees to reach individual work goals and company goals effectively. Motivation could make employees as individual performing their best performance throughout the working process. Besides, motivation could be displayed as efforts individually have (persistence...

EmployeeMotivationWorkplace

5 Pages|2293 Words

2480

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Case Analysis: Campbell: How to Keep the Soup Simmering

Competitive advantage is sustained with properly executed strategies put forth by the firm to make decisions about what business the corporation should compete in and how growth should be accomplished. The purpose of this paper is to illustrate how Campbell’s Soup uses industry analysis to...

CompanyNestleSwot Analysis

5 Pages|2259 Words

3263

|Topics: Nutrition, Swiss Milk Company

3263

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The 4 Main Areas of the Music Industry

The music industry is an enormous industry that is ever growing and changing with every day that passes. Despite this constant change, however, there are 4 main areas of the industry that tend to stick around. These are live performance, record companies, music publishing and...

Music IndustryPerformance

5 Pages|2230 Words

2318

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The Impact of Personality Traits on Cynicism and Lower Job Performance in the Workplace

This study aims to figure out how personality traits in the workplace can influence cynicism and lower job performance within an organization setting. The exploration of workplace personality traits, and structural organization of employees is to examine why different personality effects the productivity of the...

Big Five Personality TraitsWorkersWorkplace

5 Pages|2230 Words

2073

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Report on Internship at National Handling Services

This report is submitted in partial fulfillment requirements of Bachelor of Science in Travel and Recreation (BSTR) one has to experience one year of attachment at a certain organization. Industrial attachment also acted as the linking factor between the theory aspect of the program with...

Customer ServiceInternshipOrganization

5 Pages|2220 Words

2571

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The Rules of Advertising in Ogilvy on Advertising by David Ogilvy

Ogilvy on Advertising was written by David Ogilvy in 1983. Throughout the book, David Ogilvy discusses numerous “rules” and “pieces of advice” per chapter that he feels are pertinent to advertising. Although it was written almost four decades ago, many of his “rules” and “advice”...

AdvertisementAdvertising AnalysisBook Review

5 Pages|2213 Words

2249

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A Revolution in Marketing and Advertising

Advanced promotion offers a huge opportunity to connect with buyers, but a number of valuable organizations have understood their maximum capacity. This should not imply that organizations do not try. In the U. S. UU. , Spending on advanced advertising in 2017 is on schedule...

AdvertisementMarketing and AdvertisingMarketing Strategy

5 Pages|2209 Words

1937

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